
Welcome to Pure Forged Golf. We are a fully authorised custom-fit golf centre, online premium golf equipment retailer and master club builders based in Irvine, Ayrshire, Scotland. Please visit our online store where we have a huge selection of golf clubs and accessories ready to enhance your game. If for any reason you can’t find what you’re looking for on our website, are in need of specialist advice or have found a better price elsewhere online, please call us on +44 (0)1294 446020 or email info@pureforged.co.uk where a member of our highly experienced and qualified team will be happy to assist you.
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Our world of custom-fit
Talk to us about your game
Making a custom fit appointment with Pure Forged Golf will be a truly informative experience, it will not only establish which are the best clubs for you but also assist in yardages to keep your game consistent. You can therefore ensure that you purchase exactly the correct combination of clubs to cover all areas of your game.
Get Custom fitted on Trackman4
The Pure Forged Golf Custom Fitting Centre uses Trackman 4… the very latest, most powerful and accurate Launch Monitor ever built to custom fit golfers of all levels. No longer a speciality service reserved for just Touring Pros, custom fitting can have an even more dramatic impact on improving amateur golfers.
Select the best club combination
Golfers know that the fastest way to improve their game is to use the right equipment tailored exactly for them. At the Pure Forged Custom Fit facility in Irvine, Ayrshire you get the highest quality clubs custom fit to match your own game. Tiger Woods said, “Accurate custom fitting is for all golfers, not just professionals or single digit players.”
We build your clubs
A fully equipped workshop and indoor swing studio is on site to build clubs and undertake any custom club work, like they do on the Tour. This is why various European Tour Players use Pure Forged between tournaments to have their clubs checked. All golfers, regardless of their game want to play better golf.

What our customers say
Pure Forged Golf specialise in top of the range golf equipment from around the world. If you are looking for something different and the very best in clubs, shafts and accessories it’s a great place to visit.They have a great range of limited edition clubs and will custom fit to your requirements. Wouldn’t hesitate to use them in the future.
Hi there I have to say this has been the best service I have received from a golf dealer. The clubs are fabulous delivery was very impressive and to say the least I am very pleased. I would encourage anyone wanting decent good golf equipment to speak with Jamie I wish I had sooner. Thanks very much for your help Jamie all the best Karl.
Great service, very friendly and amazingly helpful. I got gift vouchers for my dad and can’t wait to bring him along to spend them.
After being professionally fitted by Jamie in the centre I went away feeling very confident, and when I received my clubs I saw an instant improvement. It was great to see that what we agreed during the initial fitting session actually works for me on a Saturday. Great people, great products and great service. Would thoroughly recommend these guys.
Proper golf clubs designed by the greatest golf club engineers of the modern era, custom fitted and built by one of the finest club fitters and club builders in Europe. Golf equipment perfection.
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Custom-fit & club customisation tariffs
Iron Fitting: One hour and 15 minute Trackman session to establish the irons and shaft spec. for optimum performance. £50
Driver Fitting: One hour Trackman session to determine your ideal driver head and/or shaft spec. for optimum performance. £30
Putter Adjusment: Check and adjustment of length, lie and grip alignment of your current putter. £18
Putter Fitting: Using Trackman 4, a one hour putter fitting session to include putting analysis and equipment check including length, lie, loft and grip size of your current putter. £45
Yardage Check and adjustments: One hour Trackman session to check all your yardages. Loft and lie adjustments included for forged irons. £50
Yardage Check: 30 minute Trackman session to check all your yardages. £30
Putter loft and Lie: Adjustment of current putter. £18
Lengthen clubs: Price per club. £8
Shorten clubs: Price per club. £5
Re-shafting wood: Price includes shaft alignment but not the price of the shaft. £15
Re-shafting iron: Price includes shaft alignment but not the price of the shaft. £15
Irons Loft and Lie: Adjustments for forged irons. Price per club. £4
Irons Loft and Lie: Adjustments for forged irons. Price per set. £30
Re-gripping: Per grip. £4 (If grip purchased from Pure Forged Golf. Free of charge).